This is default featured slide 3 title
This is default featured slide 4 title
 

Monthly Archives: March 2018

Create a Link in HTML and Change Its Colour

Basically, there is one tag format in HTML to create links. Once you’ve learnt it you will know how to create links within the same page, links to another page as well as make pictures into links.

The HTML code for a link is very simple and looks like that:

<a href=”url”>Text</a>

Where:

– a – stands for anchor. <a> is a tag which defines a hyperlink;

– herf – stands for Hypertext Reference and is an attribute that specifies the destination of a link

– url – is the full address of the link

– Text – is the text that you want to appear on the page.

– /a – ends the entire link command

If you want to make a picture into a link, the code will be as follows:

<a href=”url”><img src=”picture.jpg”/></a>

Where:

– <img src – img is a tag for an image and src is an attribute which indicates its source;

– Picture.jpg – is the picture you want to appear as a link

Changing links colour

By default, there are specific colours used for links on websites:

– Blue and underlined – for an unvisited link

– Purple and underlined – for a visited link

– Red and underlined – for an active link

The default colours can be changed to match your website design. Links can be styled in CSS, which is used to define different elements on the web page, such us text colours, link colour, page background etc. Links can be styled differently depending on their state.

You can use CSS inline, like in HTML or include style sheet within HEAD tags, as shown below:

EXAMPLE:

<STYLE type=text/css>

a:link {COLOR: red;} /*The color of the link*/

a:visited {COLOR: #800080;} /*The color of the visited link*/

a:hover {COLOR: green;} /*The color of the mouse over or ‘hover’ link*/

a:active {COLOUR: #800080;} /*The color of all the other text within the body of the page*/

</STYLE>

Hire a Graphic Designer

To better explain and understand the benefits of hiring a graphic designer, we present to you a few points.

Gives your brand a much-needed boost

Who says that every business has to stand out to thrive? For instance, locksmith is a small community and it gains trade from being the only proponent of an important service. For businesses that have tough competition, however, high quality branding is second to none.

A brand is all about how your customers perceive you. It is made from customer facing element of your business – the policy of your customer service, how you tackle their queries, the tone of copywriting, the name of your company, and – above all – how your brand looks.

The logo of your company, the website layout and marketing materials, chosen colours and font, give the first impression to visitors of what your business and company is like. A professional graphic designer knows how to manipulate these elements to make sure your customers perceives you in a positive way. Remember, while a weak brand is instantly forgettable, a strong brand is hard to forget.

Prepares your business for future

A picture has the power to communicate message in a more effective and better way. Also, it explains the complex message much faster than a paragraph can ever. This, certainly, is going to be the most important tactic for business to catch the attention of audience in the near future.

It is a known fact that internet users are short on patience and switch from one page to the other within a few seconds. The best way to hold their attention span is by creating graphics that are attractive and captivating. One of the finest examples of image communication is the symbol based language of emoji. Also, the major search engine stresses the importance of improving image searches.

Solves issues and problems creatively

Modern businesses can never have several creative thinkers that actually is good because graphic designers have the ability to solve the problems in a creative way. This creative problem solving skill make them high in demand. Throughout a graphic designer course, students are bombarded with one problem after another and are motivated and encourages to experiment and find their own unique visual solutions.

Consequently, such a professional can extend help in many ways such as with your business decisions. The area might not be related to their expertise but they can show how to look at it from a different perspective altogether.

Making Web Design Picture

  • Keep the Design Attractive but Minimal:

Simplicity is the key. You need to deliver your message to the masses which includes the people from different demographics with different mindset and preferences. So, you need a design that fulfills the aesthetic and informative demands of the target audience.

Descriptive websites trouble the visitors as they face difficulty in finding their desired content. Today, people adore the sites with minimum, but all-important information. Everything from colors selection, to contrasts, fonts, data fill forms, call-to-action buttons and pop-up windows (better to avoid) should stay minimal for improved user experience.

Parallax design is still trending. But as far as SEO is concerned, businesses with customized templates and single-page layouts can magnet more traffic and potential leads.

eCommerce sites are now coming with personalized content management systems that offer remarkable support to the site users; be it admin, vendors, and buyers. It also results in better user experience which, in turn, helps the marketers with the search engine optimization process.

Don’t forget to add search bar at the prominent place on homepage even if it’s not your eCommerce site. Often, I get irritated when I need to search something on a website. this usually happens in case of websites offering services such as IT consulting firms. Search bars don’t involve much efforts in design and development but brings ease in the user’s life because he instantly gets the desired results for whatever he looks for on the website.

  • One-Page, Multi-Grids Template:

Running a small startup or want to promote your brick and mortar store online? Parallax web design is the solution. But, it’s not enough for even a medium-sized eCommerce business. In that case, you need to deliver outstanding user experience.

Minimal UX/UI design not only helps in delivering the flawless user experience but also act as a game booster for search engine optimization. Reason? It makes the web layout more logical and comprehensible with impressive visual quality. Moreover, every single website design element is readily determined by both the visitors and search engine crawlers.

As you tend to keep the navigation clear and easygoing, you can grab more people’s attention. It is an open fact that site visitors tend to leave it if they don’t find their desired information within a few seconds of their arrival. So, always place your business messages and essential products or services on the homepage.

Don’t overstuff the homepage. The website menu is the first thing most of the people check as they visit any website. Just like the navigational wheel in the ship, this menu directs the user to different pages with relevant information they are seeking for. Keep it prominent by placing it above the fold on main web page.

Always use additional buttons with short, clear call-to-action on them. For instance, if you want to direct the site visitor to another page for more information then ‘Read More’ or ‘Explore Here’ is the right button. The most generic and frequently used button is ‘Click Here’ that direct the users to the relevant page.

  • Give Substantial Value to Responsiveness:

eCommerce is all about digital business solutions. Your website design should also complement your digital needs out of which the most significant one is capturing the attention of mobile users. Here, website responsiveness takes a considerable lead on all other factors.

Search engine crawlers will not index your website if it is not responsive across all digital platforms – browsers and mobile devices.

Survival, in today’s fast-paced digital millennium’ is for the fastest. The quick loading of a website (2-3 seconds) means the user will instantly get the desired information. Hence, he tends to stay longer on your site that means your site’s bounce rate will not reach the alarming situation. Greater the bounce rate, the poor will be the site’s ranking in the search engines.

Responsive websites usually have decreased bounce rates – visitors are more likely to stay at your web pages for an extended period. Google’s mobile-first-index makes essential for the websites to speed up their loading span – like a flashback. Now, you will ask for the reasoning.

Increase Traffic and Page Rank

1 Search Engine Optimisation or SEO is only one way of getting the search engines to pick up that you are there. Something else that you must not neglect if you want your website to be noticed is obtaining links.

2 Your website is offering a service to your visitors – links provide them with other sites of interest which they may want to visit. Although the retail industry might say they want people to stay on their site, rather than going anywhere else, carefully chosen links may be able to get people even more interested in the product you are selling! You may have to think laterally!

In the eyes of a search engine there definitely seem to be good links and bad links. Good links will get you higher up the page rankings and onto the top of the listings, bad links at best will be ignored and at worst could actually could against you and your site be listed much lower.

– A good link is one from a site which has high relevance to yours, and which is has a good page rank.

– A bad link is one from an obvious link farm, and has no contextual links to your sites.